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Coverage update: British graduates go West to avoid menial UK jobs

Palamedes PR has secured three more media placements for the GUBA Careers Fair, it emerged this morning.

The agency, which was tasked with promoting the annual employment show, generated media exposure in The Student Times, Vibe Ghana, and UK Zambians – three target media platforms.

It brings our tally of coverage for GUBA to more than 20 page leads in less than three months.

This includes additional coverage, obtained this week (and seen, above), on SpyGhana following GUBA’s victory at this year’s International Corporate Social Responsibility (CSR) Excellence Award. GUBA beat more than 100 entrants to win the award, which was presented on board HMS Belfast on the 29th July 2013 in London.

The latest story, which was featured in all target publications word-for-word, reveals how job-hungry British graduates are moving to Africa in a bid to avoid menial jobs in the UK.

We disclosed how the number of university leavers seeking employment in Ghana and other English speaking African countries has almost doubled in the last three years.

While managerial salaries are generally lower than those in the UK, graduate positions in West Africa’s thriving financial and property markets are “significantly” more plentiful.

The figures were obtained following the 2013 Ghana Careers and Opportunities Fair, an annual event in London held in response to rising interest in West Africa among UK-based graduates and professionals.

A spokesman for Palamedes PR, which also represents the Monmouthshire Business Awards, said: “We’re delighted with the latest PR coverage, and would like to thank all four publications for their kind and unwavering support.”

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