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More national book PR exposure for FT’s investment guide

Book PR firm Palamedes PR generates more positive book reviews for FT Publishing and its new how-to investment guide by Lord Lee of Trafford
Book PR firm Palamedes PR generates more positive book reviews for FT Publishing and its new how-to investment guide by Lord Lee of Trafford

Palamedes PR, the London PR agency, has today secured more national coverage for FT Publishing and its new title, How to Make a Million Slowly.

A feature about the publisher’s how-to investment guide – written by its author, Lord Lee of Trafford – appeared in the Daily Telegraph’s Your Money section over the weekend.

The coverage follows substantial digital exposure on various platforms including the Telegraph Online, Every Investor and The Financial Planner.

You can view the agency’s book PR portfolio, including previous coverage for How to Make a Million Slowlyhere.

How to Make a Million Slowly is penned by the Liberal Democrat peer Lord Lee of Trafford, a former Conservative Cabinet Minister in the Thatcher government, became Britain’s first ISA millionaire after investing £125,000 in a portfolio of around 40 companies 25 years ago.

His book offers private investors “simple, sensible guiding principles” to investing in equities over the long term and offers advice on how to assess the potential of individual companies.

A spokesman for Palamedes PR, a book PR and B2B PR specialist, said: “It goes without saying that we are very grateful to the Telegraph for its fantastic coverage and ongoing support.”

By Mick Blight

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