Pearson, the world’s largest book publisher, has re-appointed the London PR agency Palamedes PR for the third consecutive year.
The Mayfair-based agency, a UK market leader in book PR, will handle the promotion of key titles from the publisher’s 2015/16 Business and Technology Learning catalogue.
The appointment, announced this week, follows “two extremely effective” years of representation, a spokesman said.
“We have enjoyed working with Palamedes PR, a company with integrity that delivers on its promises. As such, we are pleased to continue that relationship into 2015/16,” he added.
Jon Kirk, the managing director of Palamedes PR, added: “It is our sincere pleasure to represent Pearson and we look forward to representing the publicity interests of its key titles this year.”