Client: Emma Massingale/Natural Equine
Campaign Type: Celebrity PR/Brand Building/PR Stunts
Objective: Promoting Emma’s brand and maintaining her media profile

Read On

We have worked with Emma, arguably Britain’s most accomplished equine psychologists, since 2006. Emma, who lives in Devon, required agency support to bring her unique training methods to the fore, and selected Palamedes PR for the purpose. Emma has remained an agency client ever since.

Over the years, we’ve created scores of compelling news releases about Emma and her incredible work. We’ve organised TV and radio interviews, personal appearances, and variously worked behind the scenes from the outset. Our most recent campaign – at the time of writing – was orchestrated in November 2014, when we secured key regional coverage for one of Emma’s upcoming projects.

We’ve generated countless page leads for Emma in virtually every British national paper. We’ve secured print and online coverage, many DPSs, several features, extensive regional coverage, trade/industry publicity – including, and mentions on BBC1’s The One Show and others. It’s fair to say that we’ve lost track of the coverage we’ve achieved and, sadly, the majority of the print edition exposure. What’s below is a snapshot of the coverage – a Google search will undoubtedly bring up more.

“Palamedes PR is an exceptional company run by driven, professional leaders. It’s been the ride of my life so far…”

Emma Massingale

Working with Emma, a true professional and a unique talent, has been an absolute pleasure. The results of our work – and the volumes of coverage we’ve generated – reflect the fun we’ve had along the way.


Exeter Express & Echo

Western Daily Press

Western Morning News

Mail Online

Mail Online

Mail Online

The Sun


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