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SARA PASCOE

Client: Sara Pascoe
Campaign Type: UK Book PR Launch
Objective: Publicising Ratchet, the Reluctant Witch

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The author Sara Pascoe appointed Palamedes PR to spearhead a UK publicity drive for her new book, Ratchet the Reluctant Witch. Ms Pascoe required broad regional coverage for the title in the print, broadcast and online media in order to drive sales and reach her YA audiences nationwide.

This book PR campaign focused on delivering quality, memorable news content to the wider regional and national broadcasters and traditional print/online media.

This book PR campaign catapulted the client’s title in the public eye and generated very significant exposure on TV, radio, print and online media. It also secured an extended feature in the national media.

“I was aware that Palamedes PR was a market leader in book PR, but I was clueless about the levels of publicity that they actually generate for authors and their books. I’m delighted that I engaged their services, finding the team to be experts in what they do and a joy to work with, and would wholeheartedly recommend them to other UK or international authors looking for book PR.”

The testimonial we received for this book campaign sums-up our efforts and reflects our agency ethos: never promise what you can’t deliver, and always over-deliver on your promises.

The Sun (print) – book review

palamedes pr, the book pr agency

BBC Radio Essex

ITV News Broadcast Interview (TV), and ITV News (website content)

Daily Mirror Online

Clacton Gazette

Essex Echo

Harwich and Manningtree Standard

Braintree and Witham Times

Pardon Time Talk

Halstead Gazette

Chelmsford Weekly News

Maldon and Burnham Standard

Southend Standard

BBC Essex Online

The Daily Gazette

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