BACK

JH Morgan

Client: JH Morgan
Campaign Type: Book PR
Objective: The promotion of contemporary women’s fiction title, The Long Road Home.

 

Read On

Palamedes PR was appointed by Eswatini-based author and trauma survivor JH Morgan in June 2019 for a campaign to promote her new novel, The Long Road Home. We were tasked with securing four guaranteed thought-leader articles, and a guaranteed nationwide book review with accompanying profile piece and Q&A interview.

The Consultancy delivered the following services to support the Client’s aims:

  • Working with the Client, we devised angles for the thought-leader articles that aligned with the themes of her novel
  • We proofed/edited the Client’s draft thought-leader articles
  • We prepared a compelling book review for The Long Road Home and profile piece
  • We devised interview questions for the Q&A interview, and proofed/edited the Client’s answers

The campaign for The Long Road Home secured the following exposure:

  • Placement of the syndicated book review, profile and Q&A interview on 150 Johnston Press regional news websites including flagship titles The Scotsman and the Yorkshire Post
  • Placement of the approved thought-leader articles on Female First, Stories.SWNS, Real-Fix and The London Economic

Our editorial products secured a combined reach of approximately 47 million. (This figure is based on the unique monthly visitor figures of websites)

Palamedes PR, the book PR agency

The Scotsman (a representative example of the syndicated Johnston Press regional news websites article)

Palamedes PR, the book PR agency

The London Economic

Female First

Palamedes PR, the book PR agency

Real-Fix

Palamedes PR, the book PR agency
Palamedes PR, the book PR agency

Stories.SWNS

GET NOTICED, GET PALAMEDES

This extraordinary media coverage could be yours..