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Richard Newman

Client: Richard Newman
Campaign Type: Book PR
Objective: The promotion of You Were Born to Speak

 

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Palamedes PR was appointed in July 2018 by award-winning communication expert Richard Newman promote his new communication guide You Were Born To Speak. We were tasked with securing five guaranteed thought-leader articles with accompanying Q&A interviews, and three of those also with accompanying book reviews, an exclusive editorial and five radio interviews.

The Consultancy delivered the following services to support the Client’s aims:

  • We developed thought-leader articles based on the themes and content of the Client’s book
  • We developed a radio pitch to secure interviews with UK BBC and commercial stations
  • We drafted three book reviews for You Were Born to Speak
  • We proofed the Client’s draft articles and Q&A interview answers ahead of publication

The You Were Born to Speak campaign secured the following exposure:

  • Thought-leader articles with Q&A interviews and book reviews on Growth Business, The London Economic and Business Leader
  • Thought-leader articles with Q&A interviews on Female First and Global Woman
  • An additional book review placement on Small Business
  • An exclusive editorial on Business Matters
  • Radio interviews with Radio Essex, Siren FM, RNIB Connect, Unity 101, BBC Cumbria, BBC Devon, BBC Northampton, Big City Radio, BBC Scotland and Share Radio

Each of the editorial products we created achieved 100% coverage with a combined reach of approximately five million. (This figure is based on the unique monthly visitor figures of websites and weekly listener figures of radio stations).

Palamedes PR, the book PR agency

Business Matters

Palamedes PR, the book PR agency

Growth Business

Global Woman

Palamedes PR, the book PR agency

Business Leader

Palamedes PR, the book PR agency

Female First

Palamedes PR, the book PR agency
Palamedes PR, the book PR agency

Business Matters

Palamedes PR, the book PR agency

The London Economic

Palamedes PR, the book PR agency

Growth Business

Business Leader

Palamedes PR, the book PR agency

Small Business

Palamedes PR, the book PR agency

Business Leader

Palamedes PR, the book PR agency
Palamedes PR, the book PR agency

BBC Radio Scotland

Palamedes PR, the book PR agency

BBC Radio Devon

Palamedes PR, the book PR agency

BBC Radio Cumbria

Radio Essex

Palamedes PR, the book PR agency

Share Radio

Palamedes PR, the book PR agency

BBC Radio Northampton

Big City Radio

Palamedes PR, the music PR agency

Siren FM

Palamedes PR, the book PR agency

RNIB

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This extraordinary media coverage could be yours..