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SWIM THE BIG BLUE

Client: Swim the Big Blue
Campaign Type: International consumer PR/charity PR/expedition PR
Objective: Publicising the Swim the Big Blue expedition to a UK, US and global audience
Famous for: “Listening to Eminem can improve athletic performance”
Results: Our work, and in particular our idea for a music-focused clinical study, secured well in excess of 150 pieces of media coverage worldwide, including print and digital, and TV and radio appearances globally. Expedition leader Ben Hooper had this to say about our work: “Palamedes PR has an international reputation for generating powerful media coverage, and I am so relieved that I engaged their services for this reason. They secured global publicity for Swim the Big Blue, and I can say with experience and authority that this PR agency is one to be reckoned with.” A small sample of that media coverage can be found below.

Read On

Mail Online

Daily Mirror Online

Daily Telegraph Online

Independent (Online)

SKY News #1

SKY News #2

BBC World Service (Interview & Website)

BBC Radio 5 Live (Interview)

Daily Mirror Print

Daily Telegraph Weekend Cover Feature – one of three pages

Daily Telegraph Weekend Cover Feature – two of three pages

Daily Telegraph Weekend Cover Feature – three of three pages

The Times (Print)

MTV

Palamedes PR

Capital FM

LBC Radio

The screenshots and print edition clippings, above, are only a fraction of those generated by us during this campaign. We’ve included a few more, below:

 

MASS MEDIA COVERAGE WHEN YOU NEED IT MOST

Palamedes PR, the UK's leading news-generation agency

We devise multi-award-winning PR campaigns that generate impactful publicity in the UK and international media. Find out what we can do for you.