Consumer Marketing: Our Services

A warm welcome to Palamedes PR, the no-nonsense consumer PR and B2C marketing agency behind the headlines. For over a decade, Palamedes has broken thousands of great B2C stories in the national and international media that launch new brands, products and services with a bang. With more than 30 years’ combined experience on some of the UK’s largest newsdesks, our prizewinning team of former national news journalists secure the publicity our clients deserve in the print, broadcast and digital media through the creation of memorable, newsworthy B2C content and by orchestrating high-profile PR stunts.

In most cases, we can normally deliver mass launch publicity for a new product or service in as little as 14 days. And unlike other UK consumer marketing agencies, the results of our work are usually covered by a peace-of-mind, industry-leading guarantee. What’s more, you can view the results of our consumer PR campaigns on our Case Studies page.

Pre-Launch Consumer Product Services

In addition to our suite of exclusive consumer marketing services, Palamedes also provides a range of pre-launch product services which offer brands the opportunity to maximise their product or service’s reach and to better engage with target audiences. From media endorsements and photo opportunities with celebrities and social media influencers to purchasing media space for online and offline advertising at discounted agency rates.

Explore our range of pre-launch product marketing services, right, and tell us know what you require. We’ll be in touch that same day to arrange an in-depth, free consultation to discuss the options.

MEDIA ENDORSEMENTS FOR NEW BRANDS, PRODUCTS & SERVICES

GAIN POWERFUL ENDORSEMENTS FOR NEW BRANDS, PRODUCTS AND SERVICES FROM NOTABLE PUBLICATIONS AND JOURNALISTS

Thanks to our network of former colleagues and friends in the print, broadcast and online media, we’re able to secure endorsements from notable publications and journalists, normally within just 14 days. These soundbites can be used verbatim for: – Crowdfunding appeals and campaigns; – Advertising and marketing literature; – Social media platforms; and – Brand’s websites.

Media endorsements for brands, new products and services from just £999

CELEBRITY & INFLUENCER LAUNCH ENDORSEMENTS

LEVERAGE POWERFUL ENDORSEMENTS FROM AND PHOTO OPPORTUNITIES WITH CELEBRITIES AND SOCIAL MEDIA INFLUENCERS

Endorsements from celebrities and social media influencers can be critical in a new product or service’s success. We deliver paid-for and organic soundbites, and brand ambassador roles, from notable individuals that can be leveraged by new and existing brands to: – Garner additional press coverage through photo opportunities; – Substantially extend the reach of a social media marketing campaign; and – Reach and engage target audiences.

Celebrity and influencer brand endorsements – POA

MEDIA SPACE PURCHASE

MEDIA SPACE PURCHASING AT DISCOUNTED RATES FOR DIGITAL AND OFFLINE BRAND ADVERTISING

In addition to our suite of consumer marketing services, Palamedes also secures media space for its clients at heavily discounted agency rates. We work with the national press, with broadcasters, and with online and offline magazines in which advertorial and image content, editorial product placements, and digital adverts can be placed for a fraction of the rate card cost.

Media space purchasing – POA

NATIONAL PRESS

LAUNCH ANY NEW PRODUCT OR SERVICE IN THE UK NATIONAL PRESS

Launch a new product or service with a bang. Our exclusive national press consumer PR service delivers swift publicity in the British national newspapers, typically within 14 days, through compelling, newsworthy copy (and the odd cool PR stunt). This service provides brands of all sizes and in all sectors with the unique opportunity to reach and engage with tens of millions of British consumers. Publicity for product launches in the national press is normally guaranteed.

National press launch publicity for brands from just £1,999.

TV AND RADIO APPEARANCES

TV & RADIO INTERVIEWS FOR BUSINESS OWNERS AND START-UPS

We deliver TV and radio interviews for business owners, entrepreneurs and key members of staff on BBC and commercial stations nationwide. These provide brands of all sizes with a powerful platform on which to promote their new products or services and to engage with consumers across the UK. This consumer marketing service is normally guaranteed.

Radio publicity for launching products and services from just £1,599

LAUNCH NEW PRODUCTS AND SERVICES NATIONWIDE

NEW PRODUCT AND SERVICE-FOCUSED ARTICLES, REVIEWS AND INTERVIEWS ACROSS THE UK

We deliver nationwide publicity for new products and services through syndicated, in-depth product reviews and/or profile articles on nearly 70 regional newspaper sites nationwide. These newspapers include flagship titles including The Scotsman and The Yorkshire Post and together reach around 35million unique visitors per month. All consumer PR-driven placements include live links to the brand’s website (or other sales platform), images, RRP details, and media soundbites for use on websites and social media platforms. This UK consumer marketing service is typically guaranteed.

Nationwide publicity for new products and services just £2,750

B2C Launch Publicity Services

If you’re looking for a high-profile, memorable consumer PR campaign, you’ve come to the right place. Our exclusive range of cost-effective consumer PR packages catapult new products and services into the media spotlight because they’re devised with one clear objective: HEADLINES, and lots of them.

Simply choose the right B2C launch publicity package that’s right for you, and we’ll be in touch to discuss the options with a full, free and no-obligation telephone consultation.

Each of the specialist consumer PR services we provide are also available on an individual basis.

Latest Consumer PR News from the blog.

We’ve broken some of the biggest B2C stories in the last decade

We’re run and staffed by former national news journalists who know a great story and how to place it quickly and easily within the national press

We’ve been generating mass headlines for new products and services for more than a decade and have a proven track record on TV, radio and the national media

We generate more consumer-facing publicity per campaign than any other UK consumer marketing agency, according to our clients and the media

We’re able to secure publicity for any product or service, new or old, usually within a fortnight – often where others have failed

Our consumer marketing campaigns capture the media’s attention and become national talking points

We’re the only consumer PR agency that is willing and able to guarantee its work in the national media and on radio

We’re not fluffy, won’t dine out on your dollar, and won’t attempt to wow you with nonsensical buzzwords and industry jargon

We deliver what we promise – often within as little as 14 days – or your money back

How quickly will I receive media coverage?
Depending upon the complexity of the task and your objectives, our consumer PR campaigns can secure publicity for our clients in the national press and on radio within as little as 14 days. The typical total length of a full-service consumer PR campaign is about eight weeks from start to finish.

Can you promote a product or service retrospectively?
Absolutely. Unlike most consumer PR agencies, we’re able to guarantee publicity for existing any product and service regardless of when it launched or came to market. In fact, we’re often appointed by brands whose existing PR agency failed to deliver and require plenty of much-needed post-launch exposure.

Why are you able to guarantee results?
Unlike the overwhelming majority of consumer PR companies, Palamedes PR is run and staffed entirely by former and existing journalists. We know what makes a great story and we know how to create one. Here’s what the Daily Mail has to say about our work: “Palamedes PR is like the Heineken of British PR agencies – it hits the parts other PR agencies can’t reach” – Ricky Dewsbury, former reporter.

As Good as Our Word: Praise for Our Consumer Marketing Campaigns

Palamedes has orchestrated several hundred consumer marketing campaigns covering every conceivable product and service. Without exception, we’ve delivered on the B2C media coverage our clients expected and deserved. Naturally, it gives our consumer PR team particular satisfaction when those B2C clients endorse our work by providing us with a review and testimonial. We remain grateful to all those individuals and organisations who volunteered to acknowledge the fruits of our labour by telling others about their experience.

“Palamedes PR provide particularly high quality, compelling business-related content, which is why we enjoy working with them”

Daily Mirror

“Palamedes PR has catapulted me and my brand into the regional, national and international media – including TV and radio. I cannot recommend Palamedes PR more highly. Thank you!”

Emma Massingale TV Personality

“It is so refreshing and satisfying to work alongside true professionals – outstanding service. I am delighted with the coverage and would like to thank both Palamedes PR and the media for their fantastic service and support”

The Monmouthshire Business Awards

“EXOVA BM TRADA appointed Palamedes PR on account of the agency’s expertise in news generation. We are pleased to be working with Palamedes PR and look forward to a long working relationship with them”

Exova BM TRADA

“We appointed Palamedes PR because of their proven track record in achieving outstanding results, and because of their reputation as a market leader in national PR. We are delighted that we did so. The team never promised what they couldn’t deliver, and over-delivered on what they promised. This culminated in celebrity endorsements and in regional and national publicity for SNAP. The team provides a truly professional level of service that sets a benchmark in customer service and a target for others in this industry to reach”

Daniel Fallon Founder of Lifelong and the Schools and National Anti-Obesity Programme (SNAP)

“The Active Honey Company invested a significant amount in another PR agency, without any success whatsoever. We were, you might say, sceptical about using another agency but trusted Palamedes PR because of the company’s performance. Palamedes PR told us categorically that it would thrust our brand into the global media – and it delivered on its promise”

The Active Honey Company

“Palamedes PR once again delivered an outstanding events PR campaign which generated worldwide attention”

Gigi's, London

“Truly brilliant ideas that captured the world’s attention”

Monster Slippers

“PR stunts that will go down in history”

ForgetDinner.co.uk

“Absolutely, brilliantly, fantastical media coverage”

India Dining

“More than 1,000 pieces of exposure worldwide!”

Gurpareet Bains Celebrity chef and cookery book author